Milan, Menswear, and a whole new look...

Hello Judges,

Well the world of fashion has yet again been on a runaway train with Milan menswear collections .The most amzing collection in this was Armani and Dolce and Gabanna which both featured simple silouhette's but a new look at last. The essence is that the shape instantly looks more relaxed and comfortable with its fantastically wide legged trousers.

The look that Paul Smith went for was a still slim and tapered and to be honest, a little tired look if it was not for the fantastic use of colour and pattern. Dior homme can only be described as an elegant version of a look that really works well and a nod back to the twenties and the infamous great gatsby.

So other than just the Menswear collection, the best day for fashion that has happened in years.. yes you got it Judges ...The Dior couture collection finally arrived to a sea of enraptoured editors, famous faces and the whole of the limited market that Raf Simons will be supplying. The Dior colllection gave birth to what can only be described as yet another new look. Judges', if you have not seen the collection get onto the Daily Telegraph fashionm website and check out the creativity in both Milan and Paris.

Check out on www.sendoptics.com the Dior Homme sunglasses collection, the Giorgio Armani sunglasses collection and the Paul Smith sunglasses collection to compliment the look . And do not forget, if you are a non-EU resident, you get them at duty-free prices, so a further 20% off the already discounted price!...How can you refuse..

Well for now Judges, I am off to carry on watching Wimbeldon and hopefully Murray will win it for us and make this year an even bigger reason for us to be proud to be be British

Keep 'em Peeled

The Judge

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Black tie colection....the best for men from Dior.

Hello and Good Evening,

Well the Bank hoilday weekend is nearly upon us and it looks like it will be a total washout. Scotland is as usual having two seasons in one day with Sun and Snow. I have already eaten enough chocolate to sink a battleship and can't face another hot cross bun.

I am thinking on my Monday off I may pop over to have an amble about in the peak district but if the weather carries on much like this then I will be staying home and cracking on with even more website or blog stuff to keep you hungry Judges entertained in the future.

So for you lovely judges that love to read my blog I am also becoming a dab hand with facebook so join me on send optics and like the content to follow me and my little quips on a quicker format.

You all may have been looking at the Dior's and wondering what the Black tie collection is all about ...well in simple terms, for you fans of high quality French style then look no further. Dior's black tie collection is the highest in the style stakes for men. The simple shapes are limited but designed for all face shapes in mind.

Men you only need to think one thing when you think sunglasses, think nothing more than Dior hommes sunglasses.

As Amy winehouse sang 'it's time to go back to black 'and think discount Dior sunglasses.

Judges remeber sendoptics is the home of discounted designer sunglasses

Happy Easter

keep 'em peeled,

The Judge

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And the winner is.....

Good day my fellow Judges,

I hope you are all fine and Dandy! Looking forward to the weekend … Here at Sendoptics.com we have been busy of late, what with the Fashion shows for A/W 2012 shows, customers coming into the shop looking at the new collections of optics and sunglasses. We have lots of great comments about our selections.

Well unless you have been living on the moon or in some far off country you may not be aware that it’s that time of year! Yup you Judges its awards time; we have already had The Grammy’s, The Bafta’s, The Mobo’s and recently we have had The Brit’s. The biggest award of the film world is upon us and the star’s of the big screen have been eating lettuce and bleaching and blitzing their bikini lines. Begging and stealing from any designer that is the one to watch.

The films are the obvious stars in the Oscars and they earn massive credence to popular and more art-house films also. For the past few weeks we at Judges Opticians have in our own time been enjoying some of the films our local cinemas have on the screen.

Well the firm favourite is ‘The Artist’ set to sweep the floor at the Oscar’s with multiple wins across the board. The film had us in awe set to a backdrop of the silent film industry in the transition of changing over to ‘talkies’. The film pay’s homage to Hollywood’s glorious hey days of the glamour and glitz of the 30’s. The stars would look equally at home in today’s styles the leading man Jean Dujardin would not look out of place in Oliver peoples sunglasses. The Starlet that looks so beautiful in everything she could easily go back in time and slot straight in to the silent era with the most beautiful features and expressive faces on film would look stunning in Miu Miu .

Another hopeful is ‘The Help’ which is set against a background of the changing political landscape of America and the changing attitude toward black housemaids in the civil rights era. The Star Viola Davis who plays one of the maids is up for an Oscar for best supporting actress and we think to finish the 60’s inspired look of Prada would look great on her.

Obviously we are loving ‘Warhorse' Speilberg created a masterpiece in this film and treated the subject with a great human story alongside a backdrop of the blood and squalid conditions of the first world war. The film itself is described as an epic and is deservedly recommended for various different award categories. The owner who is a young soon to be soldier played by Jeremy Irvine would look great in Paul Smith

The British made spy drama ‘Tinker, tailor, soldier, spy’ this is made in true Brit-flick all grit and in true sharp dressed elegance. The story itself is a classic and is known as one of the best spy dramas ever. The film has one of the best British casts to be seen in many a year. The cast as a whole would look fantastic in Dior homme any of the men would look great in these.

So we will be there on Oscars night with our popcorn and fake awards to see whether our Judgement on the films that are already held in high regard win their just rewards.

Keep ‘em peeled Judges,

The Judge
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So How Do You Choose Your Sunglasses?

So how dou you choose your sunglasses?
Well, welcome back to another fun but informative blog from www.sendoptics.com Here's hoping you are well and enjoying your week so far? The temperature maybe cold but here in the studio we are carefully unpacking more and more sunglasses that we are photographing at a rate of knots! (Many thanks Margaret!). So much so that the poor Judge's hands are all looking like a blur. We have so far updated the Prada female collections... (a few more to be added as well I hasten to add) to include their much talked about "Swing" collection and Miu Miu's "Carte Noire" collection these designer sunglasses are designed with a retro glam feel and are fast becoming the sunglasses for the sophisticate femme fatale to be seen about town in...Be in there first and get www.sendoptics.com 105 discount of rrp.
Now I know some people are probably recoiling at the thought of being seen in something as extrovert as the Prada "Swing" or the Miu Miu "Carte Noire" so we are going to be letting you into a few secrets on how to choose your designer sunglasses and the shapes and styles.
So as you may or may not know there are FIVE FACE SHAPES that we all belong to. We are going to give you some tips on identifying your faceshape and what sort of shape sunglass will best suit you.
1) THE SQUARE - In Gent's this is known as the square jawed, in ladies look no further for the perfect example than the Jackie 'O' who was renowned for wearing big glamourous sunglasses. This look of rounded or catseye shape is perfect for making the squarer face look less harsh. With Gent's you are looking to emphasise the squareness of the jaw so look for sharp angles.
Ladies...Dior Myladydior 5
Diorladycat 1
Stella McCartney SM4016
Gents.........Dsquared DQ0068
Prada SPR 14O
2) THE TRIANGLE - The heart shaped face or for the macho man triangular faces are described as a wider forehead to a tapering chin, and for both ladies and gents sunglasses with a wider bottom line and a curved top line suit as well as the catseye shape and well rounded frames, you ladies are spoilt!!!
Ladies... Dsquared DQ0080
Gents.........Paul Smith Romiley
3) THE OBLONG/LONG FACE - You guys are very lucky in your choices the frames are best to be thick and with large lenses,fashion forward frames and retro or vintage styles but just think BIG and dont be afraid to stand out!
Ladies.........Swarovski Amazing
Gents..........Christian Dior Blactie 120S
4) The ROUND - this is one of the trickier frames to settle on as most people with this shape face are often a little shy and self critical. The best advice for you would be to look for narrow frames that also rise to the temples. Colour can also make a big difference and there are some amazing colours in the collections this year.Also "Tortoiseshell" will add definition whether it be the classic or more fashion based patterns can really make a difference. So our final advice for you is dont be afraid to try something new and daring as everyone deserves to look and feel their best!
Ladies....Diormitza 2
Gents.....Paul Smith Berling
5) THE OVAl - No we don't mean the Cricket Ground smart Alecs!..The shape is often considered the most aesthetically appealing for both men and women. Many artists have chosen their models for this fact. The face itself is a soft sweeep from temple to chin. choosing sunglasses for this shape is relatively painles in fact you have the widest choice as ANY FRAME from sporty styles through to designer frames will suit, it's all a matter of personal taste.
Just remember choose the sunglasses for YOU! Don't always folow the crowd! Make sure they are genuine, we at www.sendoptics.com gaurantee 100% all our sunglasses . The sunglasses should offer UVA/UVB protection. You will also see on a lot of ours we offer prescription glazable option.
Well the lecture is over for today. We hope you find this helpful and informative, and by no means do we say you should not be afraid to experiment with different shapes and styles. Remember...the only real Judge is YOU!!!
Love THE JUDGE xxx
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So How Do You Choose Your Sunglasses?

So how dou you choose your sunglasses?
Well, welcome back to another fun but informative blog from www.sendoptics.com Here's hoping you are well and enjoying your week so far? The temperature maybe cold but here in the studio we are carefully unpacking more and more sunglasses that we are photographing at a rate of knots! (Many thanks Margaret!). So much so that the poor Judge's hands are all looking like a blur. We have so far updated the Prada female collections... (a few more to be added as well I hasten to add) to include their much talked about "Swing" collection and Miu Miu's "Carte Noire" collection these designer sunglasses are designed with a retro glam feel and are fast becoming the sunglasses for the sophisticate femme fatale to be seen about town in...Be in there first and get www.sendoptics.com 105 discount of rrp.
Now I know some people are probably recoiling at the thought of being seen in something as extrovert as the Prada "Swing" or the Miu Miu "Carte Noire" so we are going to be letting you into a few secrets on how to choose your designer sunglasses and the shapes and styles.
So as you may or may not know there are FIVE FACE SHAPES that we all belong to. We are going to give you some tips on identifying your faceshape and what sort of shape sunglass will best suit you.
1) THE SQUARE - In Gent's this is known as the square jawed, in ladies look no further for the perfect example than the Jackie 'O' who was renowned for wearing big glamourous sunglasses. This look of rounded or catseye shape is perfect for making the squarer face look less harsh. With Gent's you are looking to emphasise the squareness of the jaw so look for sharp angles.
Ladies...Dior Myladydior 5
Diorladycat 1
Stella McCartney SM4016
Gents.........Dsquared DQ0068
Prada SPR 14O
2) THE TRIANGLE - The heart shaped face or for the macho man triangular faces are described as a wider forehead to a tapering chin, and for both ladies and gents sunglasses with a wider bottom line and a curved top line suit as well as the catseye shape and well rounded frames, you ladies are spoilt!!!
Ladies... Dsquared DQ0080
Gents.........Paul Smith Romiley
3) THE OBLONG/LONG FACE - You guys are very lucky in your choices the frames are best to be thick and with large lenses,fashion forward frames and retro or vintage styles but just think BIG and dont be afraid to stand out!
Ladies.........Swarovski Amazing
Gents..........Christian Dior Blactie 120S
4) The ROUND - this is one of the trickier frames to settle on as most people with this shape face are often a little shy and self critical. The best advice for you would be to look for narrow frames that also rise to the temples. Colour can also make a big difference and there are some amazing colours in the collections this year.Also "Tortoiseshell" will add definition whether it be the classic or more fashion based patterns can really make a difference. So our final advice for you is dont be afraid to try something new and daring as everyone deserves to look and feel their best!
Ladies....Diormitza 2
Gents.....Paul Smith Berling
5) THE OVAl - No we don't mean the Cricket Ground smart Alecs!..The shape is often considered the most aesthetically appealing for both men and women. Many artists have chosen their models for this fact. The face itself is a soft sweeep from temple to chin. choosing sunglasses for this shape is relatively painles in fact you have the widest choice as ANY FRAME from sporty styles through to designer frames will suit, it's all a matter of personal taste.
Just remember choose the sunglasses for YOU! Don't always folow the crowd! Make sure they are genuine, we at www.sendoptics.com gaurantee 100% all our sunglasses . The sunglasses should offer UVA/UVB protection. You will also see on a lot of ours we offer prescription glazable option.
Well the lecture is over for today. We hope you find this helpful and informative, and by no means do we say you should not be afraid to experiment with different shapes and styles. Remember...the only real Judge is YOU!!!
Love THE JUDGE xxx
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This season i shall mostly be wearing.........

Well,Menswear trends set to take the high street by storm are acid colours (Prada Linea Rossa Wraparounds) and primary colours (Oliver Peoples,Paul Smith) taking centre stage for those of you that dare to be seen and heard (Dsquared). Tailoring continues to become more relaxed with trousers going wider and shirts becoming more fuller (Yes! i'll be singing the Rubettes "Sugar baby love" down the anchor on a sat night in my regalia!). Neutrals (Oliver Peoples,Paul Smith,Prada)becoming bleached out and tans emphasised . Blue is the colour (Dior Homme, Prada) and ranges from cobalt to indigo and a deep Mediterranean sea of hues......What ever look you decide to begin building, never forget that accessories maketh the man, and boy,do we have some good shades for you!!!!!!today it is so cold, I am wearing a natural shade of blue as i type this blog for you guys......The Judge.
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This season i shall mostly be wearing.........

Well,Menswear trends set to take the high street by storm are acid colours (Prada Linea Rossa Wraparounds) and primary colours (Oliver Peoples,Paul Smith) taking centre stage for those of you that dare to be seen and heard (Dsquared). Tailoring continues to become more relaxed with trousers going wider and shirts becoming more fuller (Yes! i'll be singing the Rubettes "Sugar baby love" down the anchor on a sat night in my regalia!).
Neutrals (Oliver Peoples,Paul Smith,Prada)becoming bleached out and tans emphasised . Blue is the colour (Dior Homme, Prada) and ranges from cobalt to indigo and a deep Mediterranean sea of hues......
What ever look you decide to begin building, never forget that accessories maketh the man, and boy,do we have some good shades for you!!!!!!
today it is so cold, I am wearing a natural shade of blue as i type this blog for you guys......
The Judge.
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